The guys that wrote Baked In took some time on Oct 13, 2009 to chat LIVE with readers and followers. They answered some questions and spoke about some ‘baked in’ companies that did not make the book.

Continue the conversation at #bakedin. I’ll be watching, er, reading!

Watch live video from Baked In on Justin.tv

Check @bogusky + @jtwinsor for more.

After watching this Charlie Rose interview with Mickey Drexler I am that much more a fan of J.Crew. He is a NY native too! What was the GAP thinking? I’m going to be reaching out to Mickey to mention an excerpt from Alex Bogusky & John Winsor’s new book, Baked In.

Check my recent tweet discussing Mickey and the new book:

Hopefully this will spark some discussion…

On to our feature presentation