This is the most interesting site design I’ve ever seen. It is all about exploration and discovery. When I stumbled upon it, it was rather plain which immediately peaked my curiosity. As I investigated around the screen, I slowly found links to other parts of the site, seen only when my mouse moved over them. Possibly, Kanye is attempting to make a metaphor about who he is as a person. Maybe.
You know a song was worth writing when you have it touch a person that you may not have been able to originally reach. Imagine how many Fray fans just started looking through Kanye’s discography.
Great job on the video.
Credits
Director – Hiro Murai
Editor – Isaac Hagy
Cinematography – IBIS (Clay Jeter & Will Basanta)
Producer – Ross Girard
Production – Partizan
Animation/VFX – Titmouse Inc
Animation Director – Allison Craig
VFX Director – Keith Kin Yan
Animator – Ryan Deluca
Animator – Tony Andrade
Animator – Dave Gerhard
Animator – Dave Vandervoort
Word on the streets is that Mr. West has been interning at the Gap’s corporate offices in New York. A leak stated that he has been staying at the office till 12am–some nights (sounds like my life). This is refreshing. Celebrities normally do not do their due diligence with regards to secondary ventures. Just look at the graveyard of rapper clothing lines. I look forward to Kanye’s upcoming fashion house.
Here is the cover to the new issue of Complex–out April 7th. The cover is cool but I find the video below to be even more interesting and inspiring. Kanye West has the world in his palm.
New music from Kid Cudi produced by Kanye West. If the music industry was Marvel vs Capcom what tag team would you play with? Kanye West and Kid Cudi or Lil Wayne and Drake. Think about it…
I WILL SPARK A GENERATION OF THINKERS WHO WILL QUESTION TRADITIONAL THOUGHT UNTIL THEY FIND THE ABSOLUTE TRUTH – Kanye West (after a recent trip to Paris, France)
Thank you Mr. West for acknowledging those of us who are on that journey of a lifetime.
Say what you will (no pun intended) about Kanye West’s latest opus, 808 & Heartbreak but the album pushed the boundaries of what is considered pop music. In the spirit of inspiration and innovation, Trey Songz and Drake have committed their verses to the lead off track from 808 & Heartbreak. Listen and be inspired.
“…don’t listen to anybody that knew me, cus to have known me would mean that there’s a new me and if you think I’ve changed in the slightest could have fooled me…” – Drake
