Those who know me are aware that I love to experience brands. I especially have a soft spot in my heart for Converse. This love comes from the opportunity I had to intern in their advertising department in North Andover, MA while in college. I was out in Mass during the summer of ’07; a time when Converse was edging their way back to the forefront of the footwear and lifestyle category. They had recently began their relationship with John Varvatos and were quietly adding seasons to their fledgling apparel division. This post is a nod to the development of the aforementioned apparel– of which they were so excited about while I was doing my intern stint. Cudos to their agency of record, Anomaly, and the team that concepted and executed this idea.

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Converse presented each collection in different rooms of NYC’s famously bohemian Hotel Chelsea. Visiting the homes of long-term residents Man-Lai Liang, event planner; Zaldy, clothing designer and Steve Willis, film director was a unique opportunity to to take in the creative material these artists choose to surround themselves with.

P.S. I can not wait until J. Crew and Converse take their relationship to the next level. I am patiently waiting…

via Cool Hunting